Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help websites remember information about your visit, such as your preferred language and other settings, which can make your next visit easier and the site more useful to you.

2. Legal Basis for Cookie Use

Our use of cookies complies with UK cookie laws, including the Privacy and Electronic Communications Regulations (PECR) and the UK GDPR. [2] Under the Data (Use and Access) Act 2025, certain cookies may be used without explicit consent: [3]

• Cookies that are strictly necessary for providing the service
• First-party analytics cookies used for statistical purposes to measure website performance
• Cookies that adapt how the site looks or works for your device or preferences

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

3.2 Analytics Cookies (First-Party)

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

3.3 Functional Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

3.4 Marketing Cookies (Requires Consent)

These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. We only use these cookies with your explicit consent. [1]

4. Third-Party Cookies

Some cookies on our website are set by third-party services. We work with reputable partners who comply with data protection laws:

• Google Analytics: Website performance and user behavior analysis
• Google Ads: Conversion tracking and remarketing (requires consent)
• Facebook Pixel: Social media advertising and analytics (requires consent)
• Hotjar: User experience analysis and heatmaps (requires consent)

5. Cookie Duration

6. Managing Your Cookie Preferences

6.1 Cookie Banner

When you first visit our website, you'll see a cookie banner that allows you to accept or reject non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.

6.2 Browser Settings

You can also control cookies through your browser settings:

• Chrome: Settings > Privacy and Security > Cookies and other site data
• Firefox: Settings > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Cookies and site permissions > Cookies and site data

6.3 Opt-Out Links

You can opt out of specific third-party cookies:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ad Settings
• Facebook: Facebook Ad Preferences

7. Impact of Disabling Cookies

Disabling certain cookies may affect your website experience:

• Necessary Cookies: Website may not function properly
• Analytics Cookies: We cannot improve our website based on usage data
• Functional Cookies: Personalized features may not work
• Marketing Cookies: You may see less relevant advertising

8. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any significant changes by updating the "Last updated" date at the top of this policy.

9. Contact Us About Cookies